Entrepreneurial Studies

Program Overview

Rider entrepreneurial studies (ES) students develop the skills and knowledge needed to become independent, innovative and informed entrepreneurs. Entrepreneurs look at the world differently, and see opportunity where others do not.  The programs emphasize practical experience and holistic thinking, encourage students to develop their own business plan, and enhance analytical skills through experiential classes.

Entrepreneurs and small businesses are the engines for job creation and economic growth. Career opportunities for entrepreneurial students are as boundless as their creativity, imagination and work ethic. Many employers value students with an entrepreneurial attitude and their ability to think outside the box.

The ES program has two key learning objectives. First, encourage entrepreneurial thinking among students. This entails the ability to recognize, evaluate and pursue opportunities. Second, build professional skills relevant for starting and managing a new venture. These include research, business planning, and understanding functional aspects of small business management and operations.

Curriculum Overview

Rider entrepreneurial studies students gain an education in business, plus the skills, attitude and experience needed to create new ventures or revitalize established businesses. They learn to identify and understand different types of start-up ventures, how to build and present business plans, and how to evaluate sources of financing for start-up and other types of ventures.

The program’s interdisciplinary format offers the option of double majoring with another business discipline, such as management, marketing, finance, sports management, information systems, and others. 

Degree Offered

  • B.S.B.A. in Entrepreneurial Studies 

Contacts

Dr. Ronald Cook
Professor and Director, Center for Entrepreneurial Studies
Sweigart Hall 234
609-895-5522
cookr@rider.edu

Dr. Lee Zane
Associate Professor and Director of Entrepreneurial Programs
Sweigart Hall 233
(609) 895-5519
lzane@rider.edu

Program Website: Entrepreneurial Studies
Center for Entrepreneurial Studies Website:  Entrepreneurship
Associated Department:  Department of Management

Related Programs

Entrepreneurial Studies Major Requirements

(18 credits)

Business Core
See Business Core Requirements
ENT 348Small Business Management3
ENT 335Small Business Tax Planning 13
Select three of the following, at least one of which must be an ENT-prefixed course:9
Sports Entrepreneurship
Intro to Law: Contracts
Retailing Management
Consumer Behavior
Family Business Management
Intro to Human Resource Mgmt
Management Skills
User-Centered Design
Electronic Commerce
Entrepreneurial Finance
International Entrepreneurship
Student Venture Experience
Special Topics
Small Business Consulting Sem
Independent Study
One integrative experiential course:
ENT 410New Venture Planning3
Total Credits18
1

Accounting majors double majoring in Entrepreneurial Studies may substitute ACC 410 Fund of Federal Taxation for the ENT 335 requirement.

For graduation, students must achieve an overall 2.0 GPA in the major, with no course grade less than “C-”.

Students are also encouraged to take ENT 491 Internship, ENT 399 Co-Op, and ENT 100 Intro to Entrepreneurship as free electives.

Entrepreneurial Studies Concentration Requirements

(12 credits)

The ES concentration is an option for any business student desiring to focus on starting a new venture, or working in a small or family firm environment. The concentration must be taken with a major in the College of Business Administration.

The ES concentration requires four business courses as outlined below (courses to be counted as either major or free electives):

ENT 348Small Business Management3
ENT 410New Venture Planning3
Select two of the following, one of which must be an ENT-prefixed course:6
Sports Entrepreneurship
Intro to Law: Contracts
Retailing Management
or Mkt 320
Family Business Management
Intro to Human Resource Mgmt
Management Skills
User-Centered Design
Electronic Commerce
Small Business Tax Planning 1
Entrepreneurial Finance
International Entrepreneurship
Student Venture Experience
Special Topics
Small Business Consulting Sem
Independent Study
Total Credits12
1

Accounting majors can substitute ACC 410 Fund of Federal Taxation for ENT 335.

Students must achieve an overall 2.0 GPA in the concentration, with no course grade less than “C-”.

Academic Plan of Study

The following educational plan is provided as a sample only.  Rider students who do not declare a major during their freshman year; who change their major; or those who transfer to Rider may follow a different plan to ensure a timely graduation.  Each student, with guidance from his or her academic advisor, will develop a personalized educational plan.

Plan of Study Grid
Year 1
Fall SemesterCredits
CIS 185 Information Systems Essentials 1 3
CMP 120 Expository Writing 2 3
MSD 105 Quantitative Methods for Business 3 3
Natural Science Elective 3
Social Science Elective 3
 Semester Credit Hours15
Spring Semester
CBA 102 Career Plan & Perspective I 4 1
CMP 125 Research Writing 3
ECO 200 Principles of Macroeconomics 3
ENT 100 Intro to Entrepreneurship 6 3
MKT 200 Marketing Principles 3
MSD 200 Statistical Methods I 3
 Semester Credit Hours16
Year 2
Fall Semester
ACC 210 Introduction to Accounting 3
CBA 202 Career Plan & Perspect II 4 1
ECO 201 Principles of Microeconomics 3
MGT 201 Fund Management & Org Behavior 3
MSD 201 Statistical Methods II 3
Humanities Elective 3
 Semester Credit Hours16
Spring Semester
ACC 220 Managerial Uses of Accounting 3
COM 290 Professional/Strategic Speech 3
FIN 220 Introduction to Finance 3
Global/Cultural Liberal Arts Elective 3
Free Elective 5 3
 Semester Credit Hours15
Year 3
Fall Semester
BUS 300 Social & Legal Environment Bus 3
CBA 302 Career Plan & Perspect III 4 1
ENT 348 Small Business Management 7 3
ENT Major Elective 5 3
Leadership Elective 3
Global/Cultural Liberal Arts Elective 3
 Semester Credit Hours16
Spring Semester
CIS 385 Management Information Systems 3
ENT 335 Small Business Tax Planning 7 3
MSD 340 Production and Operations 3
ENT Major Elective 5 3
Free Elective 5 3
 Semester Credit Hours15
Year 4
Fall Semester
BUS 400 Strategic Mgmt and Policy 8 3
ENT 410 New Venture Planning 8 3
Free Elective 5 3
Free Elective 5 3
Free Elective 5 3
 Semester Credit Hours15
Spring Semester
ENT Major Elective 5 3
Free Elective 5 3
Free Elective 5 3
Free Elective 5 3
 Semester Credit Hours12
 Total Credits120
1

CIS 185 can be taken in the Fall or Spring of year 1

2

Students may be required to take CMP 115 Intro to Expository Writing based on placement. CMP 115 counts as a 3-credits Free Elective

3

Students may be required to take MSD 104 Intro to Quantitative Methods based on placement. MSD 104 counts as a 3-credit Free Elective.

4

Transfer Students can take MGT 336 Career Managment (3 credits) as a substitute for the Career Planning sequence.

5

Students are required to complete 6 credits of International Business electives which can be fulfilled as major courses or as free electives.

6

 ENT 100 is not required and will count as a 3-credit Free Elective.

7

ENT 348 Small Business Management and ENT 335 Small Business Tax Planning can be taken in the Fall or Spring of Year 3.

8

BUS 400 Strategic Management and ENT 410 New Venture Planning can be taken in the Fall or Spring of Year 4.

The following educational plan is provided as a sample only.  Rider students who do not declare a major during their freshman year; who change their major; or those who transfer to Rider may follow a different plan to ensure a timely graduation.  Each student, with guidance from his or her academic advisor, will develop a personalized educational plan.

Plan of Study Grid
Year 1
Fall SemesterCredits
CIS 185 Information Systems Essentials 3
CMP 120 Expository Writing 3
ECO 200 Principles of Macroeconomics 3
MSD 105 Quantitative Methods for Business 3
Science Elective 3
 Semester Credit Hours15
JTerm
MKT 200 Marketing Principles 3
 Semester Credit Hours3
Spring Semester
CBA 102 Career Plan & Perspective I 1
CMP 125 Research Writing 3
ECO 201 Principles of Microeconomics 3
ENT 100 Intro to Entrepreneurship 1 3
MSD 200 Statistical Methods I 3
Free Elective 1 3
 Semester Credit Hours16
Summer Semester
ACC 210 Introduction to Accounting 3
Humanities Elective 3
 Semester Credit Hours6
Year 2
Fall Semester
CBA 202 Career Plan & Perspect II 1
COM 290 Professional/Strategic Speech 3
FIN 220 Introduction to Finance 3
MGT 201 Fund Management & Org Behavior 3
MSD 201 Statistical Methods II 3
Global/Cultural Elective 3
Social Science Elective 3
 Semester Credit Hours19
JTerm
Free Elective 2 3
 Semester Credit Hours3
Spring Semester
ACC 220 Managerial Uses of Accounting 3
CBA 302 Career Plan & Perspect III 1
ENT 335 Small Business Tax Planning 3
Major Course Elective 1 2 3
Global/Cultural Elective 3
Leadership Elective 3 3
 Semester Credit Hours16
Summer Semester
Free Elective 3 3
Free Elective 4 3
 Semester Credit Hours6
Year 3
Fall Semester
BUS 300 The Legal and Ethical Environment of Business 3
CIS 385 Management Information Systems 3
ENT 348 Small Business Management 3
MSD 340 Production and Operations 3
Free Elective 5 3
Major Course Elective 2 2 3
 Semester Credit Hours18
JTerm
Free Elective 6 3
 Semester Credit Hours3
Spring Semester
BUS 400 Strategic Mgmt and Policy 3
ENT 410 New Venture Planning 3
Int’l Business Elective 4 3
Major Course Elective 3 2 3
Free Elective 7 3
 Semester Credit Hours15
 Total Credits120

 Footnotes

1

 ENT 100 is not required. If a student does not take ENT 100, the student must complete an additional 3 credit free elective.  

2

 In addition to the three required major courses (ENT 348, ENT 335, and ENT 410), ENT majors must take three additional ENT Major Electives from the following list, at least one of which must be an ENT-prefixed course: BUS 210, CIS 325 or CIS 340, ENT 210ENT 260, ENT 350/FIN 350, ENT 375, ENT 420, ENT 444, ENT 448, ENT 490, MGT 310 or MGT 363, MKT 250 or MKT 320.

3

 ENT majors have the option of completing MGT 363 for their major requirement as well as for their Leadership Elective requirement.  If they choose to do this, they must complete another 3 credit free elective. 

4

 Students are required to take 6 credits of International Business Electives which can be fulfilled as major courses (ENT 375 International Entrepreneurship) or as free elective courses.

Notes: 

  • This accelerated plan assumes no AP or other credits were transferred into Rider University.
  • Business Honors students will have a different sequence.
  • Global/Cultural Liberal Arts Elective can be satisfied by courses that are designated as Global/Cultural, including language courses at the 101-level or above.
  • For the Leadership Elective, choose from LDP 398, LDP 200, LDP 220, MGT 355, or MGT 363.
  • Students are strongly suggested to complete a credit-bearing experiential course (e.g., Internship, Co-op, Study Tour, study abroad, ENT 448, ECO 450.)

Courses and Descriptions

ENT 100 Intro to Entrepreneurship 3 Credits

ENT 210 Sports Entrepreneurship 3 Credits

Sports Entrepreneurship will introduce students to entrepreneurship in the sports industries as they explore opportunities and challenges for new ventures in this sector. Using an industry's business model, students will identify competitive advantages and understand what is required for startup success.

ENT 260 Family Business Management 3 Credits

This course is directed at understanding the family-owned and managed firm. Topics included are the strengths and weaknesses of a family firm, the dynamics of the family and business interactions, conflict resolution, succession planning and ownership transfer. The course will help individuals involved with a family firm, regardless if they are a family member.

Prerequisite(s): MGT 201 and junior standing.

ENT 335 Small Business Tax Planning 3 Credits

This course provides an understanding of the key tax issues faced by small businesses and their business implications. It also familiarizes prospective business owners with various tax filing requirements so that they can use the expertise of tax professionals more effectively.

Prerequisite(s): ACC 210.

ENT 348 Small Business Management 3 Credits

The role of small business in the American economy is examined. Favorable practices, policies, functions, principles and procedures of and for the small business entrepreneur and owner-manager are studied. Includes learning a method to evaluate a new venture idea.

Prerequisite(s): MGT 201 or permission of instructor and junior standing.

ENT 350 Entrepreneurial Finance 3 Credits

This course covers the techniques for acquiring financial resources as a firm advances through successive business stages: seed, start-up, struggling, growing, and stable. In addition, it examines recent trends in credit markets and the latest financial innovations as they impact the process of financing the venture’s growth.

Prerequisite(s): FIN 300.

ENT 375 International Entrepreneurship 3 Credits

Students will learn how new or small ventures enter international markets. Requirements include developing a case about starting or running a venture in a single country of the student’s choice.

Prerequisite(s): MGT 201 and junior standing.

ENT 399 Entrepreneurship Co-Op 6 Credits

This course provides students with a semester-long supervised employment with an entrepreneurial firm/organization. Students are required to maintain a journal, complete a reflection paper and are evaluated by the participating firm/organization. Eligible students are entrepreneurial studies juniors or seniors with a 3.0 GPA or better. Co-op credits count as free electives. Grading is on a pass/fail basis.

Prerequisite(s): ENT 348 or permission of program director.

ENT 410 New Venture Planning 3 Credits

This course will require students to select a business and prepare a complete new venture plan for it. This plan would identify the product and its target market, analyze its market potential, choose the location, scale of operation, layout, staffing, type of financing, estimate the revenues and profits, and present the income statement, balance sheet, and the cash flow projections.

Prerequisite(s): ENT 348 or permission of instructor.

ENT 420 Student Venture Experience 3 Credits

Students will start and run a small business while under the supervision and guidance of faculty. Students will take a business plan developed through New Venture Planning (ENT 410) and execute it. Students will experience the launch process and learn, hands on, how to adapt to the marketplace. Some businesses started in this class may also be eligible for seed venture funding from Rider.

Prerequisite(s): ENT 348, ENT 410, and permission of instructor.

ENT 444 Special Topics 3 Credits

ENT 448 Small Business Consulting Sem 3 Credits

This course utilizes student teams to assist existing small businesses in solving problems or researching opportunities. Students will spend the majority of time in the field utilizing an experiential learning approach. Weekly activity logs, proposal development, and project completion are required. Restricted to seniors.

Prerequisite(s): ENT 348 and permission of instructor.

ENT 490 Independent Study 3-4 Credits

Topic to be approved by professor and program chairperson. Available to juniors and seniors.

ENT 491 Internship 3 Credits